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Domain Hacking


On November 23, 1992, was registered. In the 1990s, several hostnames ending in "" were active. The concept of spelling out a phrase with the parts of a hostname to form a domain hack became well established.On Friday, May 3, 2002, was registered to create Delicious would later gain control of the domain, which had been parked since April 24, 2002, the day the .us ccTLD was opened to second-level registrations. is a whois server, indicating the registered ownership information of a domain. It was established June 12, 2002 and registered to an address in Reykjavík, Iceland.

On January 14, 2004, the Christmas Island Internet Administration revoked .cx domain registration for shock site, a domain which used "" to form the word "sex". The domain was originally registered in 1999. Similar names had been used for parody sites such as or; in some cases, .cz (Czech Republic) or .kz (Kazakhstan) are substituted for .cx.

The term domain hack was coined by Matthew Doucette on November 3, 2004 to mean "an unconventional domain name that uses parts other than the SLD (second level domain) or third level domain to create the title of the domain name." Yahoo! acquired on June 14, 2005, and on December 9, 2005.

On September 11, 2007, name servers for .me were delegated by IANA to the Government of Montenegro, with a two-year transition period for existing .yu names to be transferred to .me. One of the first steps taken in deploying .me online was to create as a domain space for personal sites.Many potential domain hacks, such as and, were held back by the registry as premium names for later auction. One .me domain hack example is

On December 15, 2009 Google launched its own URL shortener under the domain using the country code top-level domain (ccTLD) of Greenland. YouTube subsequently launched using the ccTLD of Belgium. In 2015 Google used the domain hack for their newly launched Alphabet Inc..

In March 2010, National Public Radio launched its own URL shortener under the domain using the ccTLD of Puerto Rico. The domain is currently used to link to an NPR story page by its ID and is one of the shortest possible domain hacks.

In late 2010, Apple launched a URL shortener at the domain, using the ccTLD of Spain, in a similar move to Google's Unlike, which is public and can be used for any web address, is used only for iTunes Ping URL shortening.

Spotify also uses the URL Shortener, using the ccTLD of Finland, to link to artist, partners, playlists, albums and songs.

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